Pro Biz goes to Harvard

http://worldmap.harvard.edu/maps/probizranker

4 Strategies to Delivering Killer Content in Your Paid Membership Group

 The Content Hamster Wheel
Many people, when they think about starting a membership program, immediately think to themselves…

“Well, if I start this, then I’ll get stuck having to create new content all the time. I don’t really have the time for that.”

And the fear of getting caught on the “Content Hamster Wheel” is what scares people from creating a recurring revenue stream…

Even though it’s one of the smartest things you can do for your business.

In this post, I’ll give you 4 no-fail strategies for how to deliver value without ripping your hair out…

Or feeling like you’re stuck in a “Facebook group prison” that you’ve created for yourself.  

Here’s how you generate great, actionable, valuable content for your members WITHOUT driving yourself crazy in the process.

1. Plan in Advance

Plan your content calendar one year in advance, if you can do it.

2. Built-in Re-runs

Be sure you block off time in your calendar for “re-runs”, things that you’ve already created or that already exist…

3. ‘Tis the Season

Another advantage to planning a year in advance is that you don’t have to produce new stuff forever.

4. Cream Rises to the Top

Within your community, there will (hopefully) be plenty of very smart and talented people. To read these tips in full, This was posted originally at,  http://goo.gl/H0Uke4

Content to your social media networks is the motor to your business. If you don't put the fuel in, it won't run.

We can help you with the fuel/content for your blog or video so you won't get caught in the hamster wheel, probizranker.com

Why Cheap, Outsourced SEO Will Cost You in the Long Run

As an entrepreneur and business owner, you undoubtedly receive several unsolicited emails and pre-recorded phone messages that claim to be able to propel your website to the top of Google for just a few hundred dollars a month. While search engine optimization is one of the most powerful forms of online marketing, putting your company’s website in the hands of a low-quality SEO provider can be disastrous.
 Several new businesses and startups engage with overseas companies in an effort to save money in the beginning. The lure of SEO services for only a few hundred dollars when a professional agency will quote several thousand dollars is enough to hook many business owners. Here are five reasons to avoid cheap, outsourced SEO: to read more of this post click here, https://www.entrepreneur.com/article/233941

Reason # 1
99 % of the techniques the overseas companies use are more than 3 years old. There testimonials look impressive until you look at the date the video or post was dated. These companies are not using what Google suggest the up to date elements Google wants to see.
Reason #2
When you let a company overseas use out dated processes on your site, it could cause you to be penalized by Google. You see what worked 3 years ago, or even 18 months ago, will not work now.
Reason #3
The over seas companies play on your greed of not able to pay for the service here in the United States by some companies that do know what they are doing. Even in the united states though, there are a lot of companies that are not up to date with what Google wants to see.
The over seas companies have a lower labor cost than here in the States.
Reason #4
Companies over seas need desperately to have that monthly income just like the traditional companies and Agencies here in the US do as well. Both will continue to string you along and never increase your ranking on Google.
Reason # 5
Reason number 5 isn't your typical reason that one would think, but could be the most important.
The most important reason not to use a company over seas is, there is no need to go over seas for low cost services that are the most up to date elements used to increase the ranking of your site on Google. 
What I like and most small businesses do as well is, you can get the work done for a fixed cost and without entering a monthly contract. Most small businesses don't have a website big enough to warrant a monthly service contract.
You can get that low fixed cost service to optimize your website to increase your ranking on Google at probizranker.com.
They have 2 packages. A Basic package and a Premium Package for those companies that have a lot of competition and need a larger presence online. Check them out, I think you will be surprised. http://probizranker.com/business-website-services/

 

4 Simple Steps To More Traffic With InStream Ads

When you search online for some information, which site do you usually go first?

Google? Well, you’re not alone!

Google is still undoubtedly the world’s top search engine, used by the majority when searching for products and services online. It holds more than 60% of the market share!

But, you did you know what the second largest search engine is?

It’s video giant, YouTube.

It’s a no surprise then that top-notch video marketers are using YouTube to advertise their products and services. One popular way video marketers advertise in YouTube is through YouTube’s new Instream or “Pre-Roll” ads. read more, http://goo.gl/cRtCN6

You can get professional ready made done for you business videos for your website or to use in video ads by visiting http://probizranker.com/video-services.

Over 140 business videos to choose from, choose the one for you and we will send you a sample like what is on the page.

Social Media What is it?

?
visit probizranker.com

YouTube Reaches More 18-49 Year Olds Than Top 10 Primetime US TV Shows

YouTube held its annual Brandcast event last week as part of the Digital Content NewFronts, giving the online video industry an exclusive peek into what's trending, and making big waves on the platform. There were a ton of product announcements, critical data, and quotable quotations to share, so after bringing you up to speed on what you may have missed at the fifth annual Brandcast in New York, I will examine the trends in the digital video marketing business and pose half a dozen questions that video marketers need to ask their company or their clients to gauge if they need to change their online video strategy.

YouTube 2016: New Statistics and Data
A ton of research was released by YouTube last week. Here are just some of the highlights:

YouTube reaches more US 18-49 year-olds during prime time than the top 10 TV shows combined.
Source: YouTube Reaches Bigger Audience Than Prime Time TV http://www.reelseo.com/youtube-reaches-bigger-audience-than-us-tv/#ixzz49O7c15AI
©ReelSEO.com, All Rights Reserved read more here, http://www.reelseo.com/youtube-reaches-bigger-audience-than-us-tv

We have a number of different services at probizranker.com that will help you with YouTube, from YT ads, to ranking YT videos.

Business website services

via

Today's Best Brands Aren't Marketing, They're Creating Movements

Housing prices were imploding. Financial institutions were in a nosedive. The Great Recession had just gotten underway, and was showing itself to be what it would become– a tectonic shift in our economy that would eliminate 7,030,000 jobs in the 13 months between September 2007 and September 2008 alone. In the midst of all this awful news, a group of executives atAmerican Express AXP +0.92% got together with CEO Kenneth Chenault to share their concerns.

Their anxieties were not about their bottom line. Instead, they talked about what they and their company could do to help small retailers, who were especially vulnerable in the downturn. From their conversations came a new brand movement called Small Business Saturday. (Luckily, they didn’t go with their first idea, Small Business Tuesday.) Small Business Saturday is now in its sixth year, and research suggests it has made a lasting impact in inspiring people to shop small. The Saturday after Thanksgiving has been made an official day by Congress, and on the most recent day in 2015, more than 95 million people spent $16.2 billion in America’s small businesses. read more here,http://goo.gl/qe5tU8

Proven Formula On How To Get More Retweets (Follow These 5 Overly Simple Steps)

You should because the more you get retweeted the more your business is exposed to other peoples communities.

This is good because if your content is awesome (which I’m sure it is) the more likely you’ll be to get other peoples communities to follow you and share your content.

First you need to look at your Twitter analytics to measure how your Tweets are performing?

Remember what isn’t measured cannot be managed as the saying goes.

The 3 big numbers I like to look at inside my analytics are:

1. Engagement rate

2. Link clicks

3. Retweets

All 3 are good indicators of how you’re doing on Twitter.

If you’re on Twitter for business each month minimally you should be looking at these 3 numbers and seeing how you can improve them from the previous month.

The more link clicks you get, the more website traffic you’ll get (obviously).

We all know also that more website traffic equals more leads and sales.

One easy way to expand your link clicks on Twitter is to get more retweets and show up in front of other peoples followers.

So how do you do this?

Let’s go over 5 overly simple ways you can get more retweets starting in the next 10 minutes:

1. Use images in your tweets.

Tweets with images generate 150% more retweets than those with just text, and it’s easy to make great images in the perfect size for Twitter in Canva!

However, if that’s too time-consuming or you don’t like creating graphics, you can quickly create images on your phone. Typorama, which, unlike many apps, allows you to create images in the right dimensions for Twitter and is super easy to use.

To read the other 4 tips,  http://www.socialquant.net/get-more-retweets/

Twitter can be a very powerful social media tool for your business if you set your account up right and know what to do to automate it to do the work for you.

If you would like to find out more about social media networks and how they can increase your business, ranking in the search engines, and online presence, go to Probizranker.com for more info.

It's 2016, But Nearly Half of U.S. Small Businesses Still Don't Have a Website

It’s hard to imagine the world without the Internet.

For some of us, that is: It may be 2016, but 46 percent of  U.S. small businesses still don’t have a website for their company, according to a report released by business-to-business research firm Clutch.

Of the more than 350 small businesses surveyed -- the majority of which have less than 10 employees and less than $1 million in annual revenue -- cost was listed as the second-most popular reason for not having an online presence. Lack of technical know-how and the need for upkeep were other popular reasons, while 12 percent said that they use social media in place of a static site. read more of this post here, https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&uact=8&ved=0ahUKEwjqteOtn7fMAhUCQiYKHfZFAzYQFggoMAA&url=https%3A%2F%2Fwww.entrepreneur.com%2Farticle%2F271068&usg=AFQjCNEr7ITbpfkoepHR0zTKamg14ULLJA&sig2=SOStn-pSBcoBQqp43XVmtg&bvm=bv.121070826,d.dmo

 If you are in business and you don't have a website, go to probizranker.com and check out how reasonable you can have a professional business site that represents your business and bring you more customers. We offer a free website when you choose between a basic or premium packages. Over 100 business sites to choose from.

4 Tools That Make Your Small Business Look Big

Build/Update your Website:

The U.S. Small Business Administration (SBA) estimated last year that 50 percent of all small businesses still didn’t have a website. Without a presence on the web, your small business can easily go unnoticed by potential customers. Now the good news: It’s easier than ever to create a website, especially one that your customers can access from their mobile devices. More than 75 percent of mobile phone users access the internet through them, and the number will rise to nearly 86 percent by 2018. Google now favors sites which work well on mobile in its search results: You definitely want to be one of the top results when people go looking. read more at, https://www.entrepreneur.com/article/272049?utm_content=bufferaf4b7&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer

Start Your Own Company Before Technology Takes Your Job

I recently toured a factory that designs and makes robots for the manufacturing industry. As my guide proudly demonstrated the smart robots his company was making for a client, I asked him how many employees each robot would replace. He sheepishly replied, “20.” This is just one example of the way technology is replacing jobs at an accelerated rate in nearly every industry. It is also why I rode my bicycle from coast to coast and interviewed 100 entrepreneurs – but more on that in a minute.

We see the impact of technology all around us. E-commerce is reducing the number of jobs in retailing. Self-checkout kiosks are eliminating positions in grocery stores. Computers are performing jobs in the service sector. Software is replacing analysts and accountants. Online learning is changing the traditional “brick-and-mortar” educational model. And smart cars and delivery drones may eliminate millions of jobs in the transportation industry. read more here, https://www.entrepreneur.com/article/272587

It is always a good idea to have a back up plan. You should get started building a business that you enjoy and love to work at. That way if and when that day comes you are terminated from the job you are employed at, you at least will have a solid foundation to start a full time business without pressure or stress of desperation.

Probizranker is a full business website service to grow your business right from the start. Probizranker.com (coming soon) provides all the services needed to matain the online presence so you can do what you do best. Get started now before that day comes when you will be forced to do something else in your life.

8 Common Ways Small Businesses Waste Money Marketing

Using social media to build a following.

Social media is great, but too many small businesses dive in with no better strategy than to “build a following.”

You could get away with this back when Facebook reach was high, but now many small businesses are realizing they’ve invested a lot of time and effort in something they now have to pay to use. Thanks to Facebook’s constantly changing algorithm, only a tiny fraction of your followers ever see your content in their News Feeds, and small business owners are having to purchase Facebook ads to get their content seen. read more of this post, https://goo.gl/O4geqm

(So) Oh, You’re An SEO Expert? How Did You Come Up With That Title!

With five and a half years of experience in the search marketing industry, one of the things that takes me by surprise is how often the term “expert” is thrown around.
Unlike a medical doctor who goes through years of studying and training to only eventually reach a level where they can admit that they “practice” medicine, search marketers seem to believe that they can reach their apex level of understanding and execution within the first two years of working at a start up company or an unknown agency.......
... for businesses and brands who are not able to make the distinction between those who can speak the part and those who can execute, miscalculating the credibility of your search marketer can lead to a variety of poor results that range from mismanaging your brand’s customer service reputation through social media, or setting up the wrong filters in your robot.txt file and blocking search crawlers from indexing your entire e-commerce website. read more, http://goo.gl/fpnr4A

The post above is a very good illustration of the frustration for businesses to find the right person or agency to help with their website and content marketing along with ranking each.
Probizranker.com (coming soon) is a proven company that accomplishes most of business website needs.

More videos are watched on YouTube than any other platform

According to Adelie Studios

Videos have a higher organic search results

According to Adelie Studios

Marketers claim video has higher conversion rate

according to Adelie Studios

Businesses can grow thier revenue faster with video

According to Adelie Studios, Businesses can grow thier revenue faster with video than companies that don't use video.

62% of consumers are more likely to have a NEGATIVE perception of a brand that published a poor quality video.

62%  of consumers are more likely to have a NEGATIVE perception of a brand that  published a poor quality video, according to Adelie Studios

 

Companies using video enjoy 41% MORE web traffic from search than non-users.

Companies using video enjoy41% MORE

web traffic from search than non-users,according to Adelie Studios.