Why Cheap, Outsourced SEO Will Cost You in the Long Run

As an entrepreneur and business owner, you undoubtedly receive several unsolicited emails and pre-recorded phone messages that claim to be able to propel your website to the top of Google for just a few hundred dollars a month. While search engine optimization is one of the most powerful forms of online marketing, putting your company’s website in the hands of a low-quality SEO provider can be disastrous.
 Several new businesses and startups engage with overseas companies in an effort to save money in the beginning. The lure of SEO services for only a few hundred dollars when a professional agency will quote several thousand dollars is enough to hook many business owners. Here are five reasons to avoid cheap, outsourced SEO: to read more of this post click here, https://www.entrepreneur.com/article/233941

Reason # 1
99 % of the techniques the overseas companies use are more than 3 years old. There testimonials look impressive until you look at the date the video or post was dated. These companies are not using what Google suggest the up to date elements Google wants to see.
Reason #2
When you let a company overseas use out dated processes on your site, it could cause you to be penalized by Google. You see what worked 3 years ago, or even 18 months ago, will not work now.
Reason #3
The over seas companies play on your greed of not able to pay for the service here in the United States by some companies that do know what they are doing. Even in the united states though, there are a lot of companies that are not up to date with what Google wants to see.
The over seas companies have a lower labor cost than here in the States.
Reason #4
Companies over seas need desperately to have that monthly income just like the traditional companies and Agencies here in the US do as well. Both will continue to string you along and never increase your ranking on Google.
Reason # 5
Reason number 5 isn't your typical reason that one would think, but could be the most important.
The most important reason not to use a company over seas is, there is no need to go over seas for low cost services that are the most up to date elements used to increase the ranking of your site on Google. 
What I like and most small businesses do as well is, you can get the work done for a fixed cost and without entering a monthly contract. Most small businesses don't have a website big enough to warrant a monthly service contract.
You can get that low fixed cost service to optimize your website to increase your ranking on Google at probizranker.com.
They have 2 packages. A Basic package and a Premium Package for those companies that have a lot of competition and need a larger presence online. Check them out, I think you will be surprised. http://probizranker.com/business-website-services/

 

It's 2016, But Nearly Half of U.S. Small Businesses Still Don't Have a Website

It’s hard to imagine the world without the Internet.

For some of us, that is: It may be 2016, but 46 percent of  U.S. small businesses still don’t have a website for their company, according to a report released by business-to-business research firm Clutch.

Of the more than 350 small businesses surveyed -- the majority of which have less than 10 employees and less than $1 million in annual revenue -- cost was listed as the second-most popular reason for not having an online presence. Lack of technical know-how and the need for upkeep were other popular reasons, while 12 percent said that they use social media in place of a static site. read more of this post here, https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&uact=8&ved=0ahUKEwjqteOtn7fMAhUCQiYKHfZFAzYQFggoMAA&url=https%3A%2F%2Fwww.entrepreneur.com%2Farticle%2F271068&usg=AFQjCNEr7ITbpfkoepHR0zTKamg14ULLJA&sig2=SOStn-pSBcoBQqp43XVmtg&bvm=bv.121070826,d.dmo

 If you are in business and you don't have a website, go to probizranker.com and check out how reasonable you can have a professional business site that represents your business and bring you more customers. We offer a free website when you choose between a basic or premium packages. Over 100 business sites to choose from.

4 Tools That Make Your Small Business Look Big

Build/Update your Website:

The U.S. Small Business Administration (SBA) estimated last year that 50 percent of all small businesses still didn’t have a website. Without a presence on the web, your small business can easily go unnoticed by potential customers. Now the good news: It’s easier than ever to create a website, especially one that your customers can access from their mobile devices. More than 75 percent of mobile phone users access the internet through them, and the number will rise to nearly 86 percent by 2018. Google now favors sites which work well on mobile in its search results: You definitely want to be one of the top results when people go looking. read more at, https://www.entrepreneur.com/article/272049?utm_content=bufferaf4b7&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer

8 Common Ways Small Businesses Waste Money Marketing

Using social media to build a following.

Social media is great, but too many small businesses dive in with no better strategy than to “build a following.”

You could get away with this back when Facebook reach was high, but now many small businesses are realizing they’ve invested a lot of time and effort in something they now have to pay to use. Thanks to Facebook’s constantly changing algorithm, only a tiny fraction of your followers ever see your content in their News Feeds, and small business owners are having to purchase Facebook ads to get their content seen. read more of this post, https://goo.gl/O4geqm

More videos are watched on YouTube than any other platform

According to Adelie Studios

Videos have a higher organic search results

According to Adelie Studios

Marketers claim video has higher conversion rate

according to Adelie Studios

Businesses can grow thier revenue faster with video

According to Adelie Studios, Businesses can grow thier revenue faster with video than companies that don't use video.

62% of consumers are more likely to have a NEGATIVE perception of a brand that published a poor quality video.

62%  of consumers are more likely to have a NEGATIVE perception of a brand that  published a poor quality video, according to Adelie Studios

 

Companies using video enjoy 41% MORE web traffic from search than non-users.

Companies using video enjoy41% MORE

web traffic from search than non-users,according to Adelie Studios.

Video generates 1200% more shares than text and images combined.

According to Adelie Studios,

Social video generates

1200%

more shares than text and images combined. 

The 16 Most Powerful Video Marketing Stats of 2016 (So Far)

One thing that I think we can all agree on is that we marketers love our trends.

It almost seems like we’re being introduced to new ones that “disrupt” the industry on a daily basis. Some burn brightly for a short period of time, then seem to slowly fade away to join the ghosts of marketing past. Others, however, become timeless and an integral part of any successful marketing campaign.

I think it's safe to say that video marketing is that next timeless trend. to see all 16, read more click here, http://app.mhb.io/e/uvl5/1

This post is correct when it says that video marketing is King.

Probizranker.com (coming soon) has a complete line of videos that will increase your optin rate by 80% when put on your landing or home page.

Be sure to email us with your business type and we will send you a demo of the ready made videos for your business service. probizranker@gmail.com

5 Small Business Financing Trends to Watch

Entrepreneurs, fasten your seat belts. Whether you’re starting up your dream business this year or managing your established small company, 2016 will be a rollercoaster ride of potential opportunity — and pitfalls.  Here are five trends to watch closely so you can jump on or off at the right time for your business: read all 5 trends here, http://goo.gl/UiXO0E

Related: Seeking Capital Online Instead of From a Bank May Be Your Startup's Best Option

Another trend that all business need and are pursuing, is Website/online optimization. Businesses know that if their website is not optimized both on page and off page, coupled with a Social media network attached to their website, they won't have a strong enough online presence to make any difference to make them selves visible to the public or Google.
Probizranker.com (coming soon) makes businesses visible so that companies get their fair share of traffic. Probiz knows what it takes to get the results for any business online. Probizranker offers a complete line of business website services to make any company or business successful with a complete online presence.
Probizranker is not your typical professional service that once in the industry everyone knew as SEO. Search engine optimization is but one small but important part of a websites presence. Probizranker is a complete service company that does not offer the conventional monthly obligation like the old way of thinking. We offer complete packages to get the job done and then if the business warrants more can go from there. This way a business isn't locked into any monthly contracts or cost. 
There are many companies out there still banking on a business not knowing that seo isn't the one all to end all anymore. Google has evolved to the point where it see's everything and what you are really about. So doing old style tactics with keywords and backlinks are a thing of the past. They still have a roll, but google doesn't place its ranking decision on those old ways any more. Its so much bigger than the way it used to be. Let Probizranker help you with your business. Drop us a line and ask us what we can do for you, probizranker@gmail.com

Should Google+ Marketing (Still) Be a Part of Your Digital Strategy?

Now, I’m always up for a good challenge, and being new around here, I definitely wanted to knock this one out of the park. However, I had some concerns. First of all, despite having a few years of basic social media management under my belt, I’d never really done much with Google+. It was largely new to me. And second of all, the vast majority of what I’d been hearing about Google+ over the past couple of years had not been particularly positive.Before you go to read the rest of this post.....http://goo.gl/C2WHVy

Let me tell you what it takes Kelly half the post to get to.
Google thinks very highly of its self, and when you see where it places its self in this chart below, and how they place them selves above Face book, Twitter, Pinterest, and Instagram, you have to ask yourself, regardless of what you think of Google Plus, Should we be using G+ a part of our ranking solution.

The answer should be a resounding YES.
It doesn't matter what everybody else thinks or doesn't think, all that matters is when you see Google basically telling everyone, "use Google plus and you will rank higher". If you want to rank your website Google plus is an absolute necessary part of your social media network.
When we build a branded social media network for our clients, Google Plus is one of the first accounts we open and optimize for their product, brand, company, or service.
There are other big SEO companies out there that don't even consider using Google plus as part of their social media network, and only use maybe three other social media properties. This is a very big mistake if you are trying to make an online presence.
Even if you think no one will ever see that post or that video that you publish on Google Plus, do it anyway because Google thinks it is relevant and Google gives it more preference over its competition. I promise, you will start to see your post, your video, and even your website when used correctly, rise in the ranking.

In the image below is just a few social media properties that we use to build out a social media network.

At probizranker.com  you can learn more, and or get us to build your Social Media Network for your website and business. Click on Business Website Services and scroll down to either Branded or Full network to learn more.

How to Get More Followers, Fans, and Likes to Increase Your Social Reach

For most businesses, generating leads is the ultimate benefit of creating and maintaining a social media presence.

But first things first: In order to make social media an effective lead generation machine, you first need to generate a following. This means fans and followers on Facebook, Twitter, LinkedIn, Instagram, and your other social media accounts.

The more fans and followers you have for your social media presence, the better reach you'll have. And better reach means the potential to generate more leads. So at the very core of social media for lead generation, you must take steps to increase your reach. read more of this post, http://goo.gl/9JiaGl

 A very important article related to this one is;

Social engagement is how to make your business successful with social media marketing!

Read this post at, http://probizranker.blogspot.com/2016/03/social-engagement-is-how-to-make-your.html

 

Show, don't tell: How video is swamping the internet

Video will account for 80% of all internet traffic by 2019, up from 64% in 2014, says technology giant Cisco.
Facebook founder Mark Zuckerberg says that 90% of the social network's content will be video-based by 2018.
And network company Ericsson thinks mobile video traffic will rocket 55% a year between now and 2020. read more of this post, http://www.bbc.com/news/business-35767893

 Video is just one of the tools in social media that we use to get the message out about our company, product, or service. To read more about other tools (social media) that Google wants you to use click here,http://probizranker.blogspot.com/2016/03/social-media-what-is-it-why-importance.html

Watch this short video on what is social media.

3 Questions to ask when hiring a person or company to Rank your website

How old are the processes you use to rank a site?

          Answer: If they are more than 2 years, Run don’t walk away from them.

Some of the latest processes are only 3 months old that Google has changed.

How many sites have you got on the first page in the last 6 months?

          Answer: If they are good and up to date with what Google has changed, they should have proof of ranking even new sites in the last six months.

What is the number one metric Google uses to rank anything online?

          Answer: Social Engagement! Google uses Social engagement as 67% of the decision to rank you on the first page. That 2/3 of the decision process! (decision is done electronically)

If they can not answer this question, I would not use them!

In the next article and video I will be covering Social Engagement. what it is, what Google is looking for, and how you can use it to gain higher ranking in Google search results.

Coming soon, Probizranker.com 

Related article, 

What Is Social Media Engagement & Why Should I Care?

 http://sproutsocial.com/insights/what-is-social-media-engagement/

Match Your Local SEO to Your Business Type with the Local SEO Checklist

Is your brand visible to potential customers? If you're a local business and you haven't nailed down your local SEO, you're missing the opportunity to be seen when that customer searches on desktop or on mobile.

But local SEO isn't some mysterious entity. It's a series of concerted steps. And we can help you tailor those local SEO efforts to your business model. Simply find your business type on the following illustration and follow the steps that are specific to your needs. read the rest of this post on, https://moz.com/blog/local-seo-checklist

I'm starting a video series on how to do this, we start with the basics, What is Social media.