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4 Simple Steps To More Traffic With InStream Ads

When you search online for some information, which site do you usually go first?

Google? Well, you’re not alone!

Google is still undoubtedly the world’s top search engine, used by the majority when searching for products and services online. It holds more than 60% of the market share!

But, you did you know what the second largest search engine is?

It’s video giant, YouTube.

It’s a no surprise then that top-notch video marketers are using YouTube to advertise their products and services. One popular way video marketers advertise in YouTube is through YouTube’s new Instream or “Pre-Roll” ads. read more, http://goo.gl/cRtCN6

You can get professional ready made done for you business videos for your website or to use in video ads by visiting http://probizranker.com/video-services.

Over 140 business videos to choose from, choose the one for you and we will send you a sample like what is on the page.

Social Media What is it?

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YouTube Reaches More 18-49 Year Olds Than Top 10 Primetime US TV Shows

YouTube held its annual Brandcast event last week as part of the Digital Content NewFronts, giving the online video industry an exclusive peek into what's trending, and making big waves on the platform. There were a ton of product announcements, critical data, and quotable quotations to share, so after bringing you up to speed on what you may have missed at the fifth annual Brandcast in New York, I will examine the trends in the digital video marketing business and pose half a dozen questions that video marketers need to ask their company or their clients to gauge if they need to change their online video strategy.

YouTube 2016: New Statistics and Data
A ton of research was released by YouTube last week. Here are just some of the highlights:

YouTube reaches more US 18-49 year-olds during prime time than the top 10 TV shows combined.
Source: YouTube Reaches Bigger Audience Than Prime Time TV http://www.reelseo.com/youtube-reaches-bigger-audience-than-us-tv/#ixzz49O7c15AI
©ReelSEO.com, All Rights Reserved read more here, http://www.reelseo.com/youtube-reaches-bigger-audience-than-us-tv

We have a number of different services at probizranker.com that will help you with YouTube, from YT ads, to ranking YT videos.

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Today's Best Brands Aren't Marketing, They're Creating Movements

Housing prices were imploding. Financial institutions were in a nosedive. The Great Recession had just gotten underway, and was showing itself to be what it would become– a tectonic shift in our economy that would eliminate 7,030,000 jobs in the 13 months between September 2007 and September 2008 alone. In the midst of all this awful news, a group of executives atAmerican Express AXP +0.92% got together with CEO Kenneth Chenault to share their concerns.

Their anxieties were not about their bottom line. Instead, they talked about what they and their company could do to help small retailers, who were especially vulnerable in the downturn. From their conversations came a new brand movement called Small Business Saturday. (Luckily, they didn’t go with their first idea, Small Business Tuesday.) Small Business Saturday is now in its sixth year, and research suggests it has made a lasting impact in inspiring people to shop small. The Saturday after Thanksgiving has been made an official day by Congress, and on the most recent day in 2015, more than 95 million people spent $16.2 billion in America’s small businesses. read more here,http://goo.gl/qe5tU8

Proven Formula On How To Get More Retweets (Follow These 5 Overly Simple Steps)

You should because the more you get retweeted the more your business is exposed to other peoples communities.

This is good because if your content is awesome (which I’m sure it is) the more likely you’ll be to get other peoples communities to follow you and share your content.

First you need to look at your Twitter analytics to measure how your Tweets are performing?

Remember what isn’t measured cannot be managed as the saying goes.

The 3 big numbers I like to look at inside my analytics are:

1. Engagement rate

2. Link clicks

3. Retweets

All 3 are good indicators of how you’re doing on Twitter.

If you’re on Twitter for business each month minimally you should be looking at these 3 numbers and seeing how you can improve them from the previous month.

The more link clicks you get, the more website traffic you’ll get (obviously).

We all know also that more website traffic equals more leads and sales.

One easy way to expand your link clicks on Twitter is to get more retweets and show up in front of other peoples followers.

So how do you do this?

Let’s go over 5 overly simple ways you can get more retweets starting in the next 10 minutes:

1. Use images in your tweets.

Tweets with images generate 150% more retweets than those with just text, and it’s easy to make great images in the perfect size for Twitter in Canva!

However, if that’s too time-consuming or you don’t like creating graphics, you can quickly create images on your phone. Typorama, which, unlike many apps, allows you to create images in the right dimensions for Twitter and is super easy to use.

To read the other 4 tips,  http://www.socialquant.net/get-more-retweets/

Twitter can be a very powerful social media tool for your business if you set your account up right and know what to do to automate it to do the work for you.

If you would like to find out more about social media networks and how they can increase your business, ranking in the search engines, and online presence, go to Probizranker.com for more info.

4 Tools That Make Your Small Business Look Big

Build/Update your Website:

The U.S. Small Business Administration (SBA) estimated last year that 50 percent of all small businesses still didn’t have a website. Without a presence on the web, your small business can easily go unnoticed by potential customers. Now the good news: It’s easier than ever to create a website, especially one that your customers can access from their mobile devices. More than 75 percent of mobile phone users access the internet through them, and the number will rise to nearly 86 percent by 2018. Google now favors sites which work well on mobile in its search results: You definitely want to be one of the top results when people go looking. read more at, https://www.entrepreneur.com/article/272049?utm_content=bufferaf4b7&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer

(So) Oh, You’re An SEO Expert? How Did You Come Up With That Title!

With five and a half years of experience in the search marketing industry, one of the things that takes me by surprise is how often the term “expert” is thrown around.
Unlike a medical doctor who goes through years of studying and training to only eventually reach a level where they can admit that they “practice” medicine, search marketers seem to believe that they can reach their apex level of understanding and execution within the first two years of working at a start up company or an unknown agency.......
... for businesses and brands who are not able to make the distinction between those who can speak the part and those who can execute, miscalculating the credibility of your search marketer can lead to a variety of poor results that range from mismanaging your brand’s customer service reputation through social media, or setting up the wrong filters in your robot.txt file and blocking search crawlers from indexing your entire e-commerce website. read more, http://goo.gl/fpnr4A

The post above is a very good illustration of the frustration for businesses to find the right person or agency to help with their website and content marketing along with ranking each.
Probizranker.com (coming soon) is a proven company that accomplishes most of business website needs.

More videos are watched on YouTube than any other platform

According to Adelie Studios

Videos have a higher organic search results

According to Adelie Studios

Marketers claim video has higher conversion rate

according to Adelie Studios

Businesses can grow thier revenue faster with video

According to Adelie Studios, Businesses can grow thier revenue faster with video than companies that don't use video.

Companies using video enjoy 41% MORE web traffic from search than non-users.

Companies using video enjoy41% MORE

web traffic from search than non-users,according to Adelie Studios.

Video generates 1200% more shares than text and images combined.

According to Adelie Studios,

Social video generates

1200%

more shares than text and images combined. 

The 16 Most Powerful Video Marketing Stats of 2016 (So Far)

One thing that I think we can all agree on is that we marketers love our trends.

It almost seems like we’re being introduced to new ones that “disrupt” the industry on a daily basis. Some burn brightly for a short period of time, then seem to slowly fade away to join the ghosts of marketing past. Others, however, become timeless and an integral part of any successful marketing campaign.

I think it's safe to say that video marketing is that next timeless trend. to see all 16, read more click here, http://app.mhb.io/e/uvl5/1

This post is correct when it says that video marketing is King.

Probizranker.com (coming soon) has a complete line of videos that will increase your optin rate by 80% when put on your landing or home page.

Be sure to email us with your business type and we will send you a demo of the ready made videos for your business service. probizranker@gmail.com

How to Create a Sensible Social Media Strategy for Your Business

Many businesses find social media overwhelming - there are so many networks available, and they’re always adding new features for you to learn and integrate into your plan. If you don’t have a full-time team of social media experts at your disposal, your success depends on creating a simple and sensible strategy that fits your resources and goals.

Here are a few steps you can take to focus your energy:

1) Define your target audience

If you haven’t already identified and documented your buyer personas, start by defining the key demographics of the audience you’re trying to reach - age, gender, occupation, income, hobbies and interests, etc. Think about the challenges they’re faced with, and what problems they’re trying to solve on daily basis. Try to focus on the 3-4 types of people that represent the majority of your buyers - don’t get hung up on all the exceptions, or you’ll never get started!

2) Start blogging

Fresh content is the linchpin of a successful social strategy, so you’ll need to commit to creating fresh, quality content on a consistent basis. Brainstorm a list of the most common questions you hear from your prospects, and commit to writing at least one new blog post a week focused on addressing these questions.

3) Create educational content

Consider creating downloadable content like ebooks, checklists, videos, and infographics that address your buyer’s pains. If the content is truly helpful and educational, people will be more likely to share it on social media and extend your reach.

4) Focus on a few key social channels

Most small businesses don’t have the bandwidth to establish and sustain a great social media presence on more than a handful of channels. It can also be overwhelming to learn the rules of engagement on a bunch of different networks at one time. Start small. Research key networks to learn where your target audience is most likely to spend time, and focus your effort on building, nurturing, and sustaining a community there before moving on to another channel.

5) Develop a recipe card to guide you

Social media isn’t an exact science, so you need to establish a consistent posting and engagement schedule to start seeing results. Start by developing a reasonable recipe card you feel comfortable sticking to. Set goals for how frequently you'll post content and engage your followers, and hold yourself accountable to following your recipe.

6) Measure your results

There are a million things you can track related to social media, so start by looking at how much traffic is being driven to your website or blog from social media. Watch your posts to see what people are responding to, and look for trends related to particular topics or keywords that generate more interest than others. Once you have a sense of what's possible, set goals for key metrics and start keeping a scorecard to measure your progress. Be sure to chose metrics that are easy to gather - if it's too time-consuming to track, you'll fall off the wagon!

• Net new fans and followers
• # of interactions
• Visits to your site from social

7) Adjust your tactics

Unless you're a celebrity, social media doesn't start working overnight. It takes time to build a following, establish yourself as an influencer, and start seeing results.  You'll need to experiment a bit to find the right combination of channels, content, and messaging that works for your audience. Over time, you’ll be able to adjust your recipe card, content, and personas based on the information you’re gathering - which will help you fine tune your strategy and generate more consistent results! originally posted on http://goo.gl/PJCFq0

Still feel overwhelmed? Our Business website Services can help you with content for your social media marketing, email us at probizranker@gmail.com and we can get your content marketing under way.

Should Google+ Marketing (Still) Be a Part of Your Digital Strategy?

Now, I’m always up for a good challenge, and being new around here, I definitely wanted to knock this one out of the park. However, I had some concerns. First of all, despite having a few years of basic social media management under my belt, I’d never really done much with Google+. It was largely new to me. And second of all, the vast majority of what I’d been hearing about Google+ over the past couple of years had not been particularly positive.Before you go to read the rest of this post.....http://goo.gl/C2WHVy

Let me tell you what it takes Kelly half the post to get to.
Google thinks very highly of its self, and when you see where it places its self in this chart below, and how they place them selves above Face book, Twitter, Pinterest, and Instagram, you have to ask yourself, regardless of what you think of Google Plus, Should we be using G+ a part of our ranking solution.

The answer should be a resounding YES.
It doesn't matter what everybody else thinks or doesn't think, all that matters is when you see Google basically telling everyone, "use Google plus and you will rank higher". If you want to rank your website Google plus is an absolute necessary part of your social media network.
When we build a branded social media network for our clients, Google Plus is one of the first accounts we open and optimize for their product, brand, company, or service.
There are other big SEO companies out there that don't even consider using Google plus as part of their social media network, and only use maybe three other social media properties. This is a very big mistake if you are trying to make an online presence.
Even if you think no one will ever see that post or that video that you publish on Google Plus, do it anyway because Google thinks it is relevant and Google gives it more preference over its competition. I promise, you will start to see your post, your video, and even your website when used correctly, rise in the ranking.

In the image below is just a few social media properties that we use to build out a social media network.

At probizranker.com  you can learn more, and or get us to build your Social Media Network for your website and business. Click on Business Website Services and scroll down to either Branded or Full network to learn more.

How to Get More Followers, Fans, and Likes to Increase Your Social Reach

For most businesses, generating leads is the ultimate benefit of creating and maintaining a social media presence.

But first things first: In order to make social media an effective lead generation machine, you first need to generate a following. This means fans and followers on Facebook, Twitter, LinkedIn, Instagram, and your other social media accounts.

The more fans and followers you have for your social media presence, the better reach you'll have. And better reach means the potential to generate more leads. So at the very core of social media for lead generation, you must take steps to increase your reach. read more of this post, http://goo.gl/9JiaGl

 A very important article related to this one is;

Social engagement is how to make your business successful with social media marketing!

Read this post at, http://probizranker.blogspot.com/2016/03/social-engagement-is-how-to-make-your.html

 

9 Reasons Social Media Marketing Should Top Your To-Do List

These days, it isn’t enough to have a website for your business – your digital storefront extends to social media marketing sites like Facebook and Twitter, and it’s time to start capitalizing on it. If your company still doesn’t have a Twitter account or a Facebook fan page, it’s time to get with the program and bring yourself up to speed (or risk falling behind your competition).
Still not convinced? Here are nine reasons social media marketing should top your to-do list: originally posted at, http://goo.gl/O2B05x

Here is number 8 out of 9 reasons you should have your own social network for social engagement (the #1 metric for ranking).

8.)   It’s free. How can you argue with that? If you handle your own social media management, running a social networking campaign is as cheap as it gets. If you hire a social media management or online PR agency, it will cost around $3,000-$7,000 per month, but it’ll be an investment that you’ll be likely to see a return on. If you’re intimidated by interacting with people online or your writing skills leave something to be desired, hiring an online PR agency is definitely the way to go. Posting poorly written content or conveying the wrong kind of messages on social networking sites can seriously affect your digital PR presence.

To pay a PR agency is one option, but a better option would be to build your own social network and build up your own authority and ranking for your website,

You can go to probizranker.com and learn for free how to build your own branded social network, through the free course online, if you want to know how to do it yourself.

If you don't have the time and want us to do it for you, go to probizranker.com click on Business website services, and then scroll down to Branded networks, put in your business info and we will get started building your Branded Social media Network. It will not cost you nearly as much what you spend with a agency! Don't wait get started NOW!

Watch this short video about Social engagement and why its important to your business.